GOLDEN FOIL BUSINESS CARDS

GOLD FOIL BUSINESS CARDS

THE RIGHT FIRST IMPRESSION IS WORTH ITS WEIGHT IN GOLD

There are several critical steps involved in the painstaking process of creating gold foil business cards – each of which adds a layer of construction to the final, finished article. The exact layers used depend on the desired result and the colour of the background card – as an example, a printed colour background would demand 5 layers – first, the paper; second, the colour background; third, a material we know in the business as soft touch laminate; fourth, black ink is applied and fifth (and finally) the foil is overlaid.

The creation of gold foil business cards demands skilled printers, the right methods and modern technologies – anything less and the end result may not do your corporate identity justice.

The gold standard in business card design

It’s a timeless question – what separates luxury business cards, from bog-standard, likely to lead straight to the bin, business cards? The simplest answer is to carefully consider three elements: the base material (known technically as ‘substrate’), the design and the finish.

Let us start with the base – where it all begins. Far from being restricted only to options of thickness and card textures, we are able to work with materials that span from wood, to leather and onto plastics.

Leading onwards, let’s look to the design, and allow us to be blunt – your business card needs a talented, professionally-trained graphic designer, nothing less will do. They say a picture paints a thousand words, so we’ll allow our portfolio to do the talking on this point.

Now for the finish. Imagine high-shine with varnish or spot UV; free your thinking with cut die, which can create rounded corners or layered, 3D designs; creatively folded cards or text and images raised up or recessed in, with business card embossing or debossing. These are just some of the finishes possible when using a high-end printer such as OK PRINT.

A final point of note is that gold foil business cards can only be created from a design layout in vector format. If you’re unsure as to what this means or whether your design is in vector, speak with our team – we’re always on hand to advise and guide.

SHINING TIPS FOR GOLD FOIL BUSINESS CARDS THAT SPARKLE:

  • If your company is in a formal profession, such as finance, law or public relations, or in a luxury line of business, such as jewellery or evening wear, consider keeping your design smooth, sleek and simplistic. Let the gold foil do the talking, with a foil effect logo on the front, and simple, sans serif debossed or embossed contact details.
  • For the brand with a bright, bold and vivacious corporate identity, more is most certainly more when it comes to business card design. In this case, gold foil can be the perfect accompaniment to a colourful design – speak to our talented, in-house graphic design team about a striking approach.
  • Forget what you think you know about business cards. No longer must they be plain rectangular. Now, your business card could be square, round or tie bow shaped. You can also opt for the traditional but still effective die cut the corners for a touch of originality. Think big – by beginning with our portfolio.

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